Digital Creative

FRYE 'MakerWall'

Makerwall is an interactive web-based touch screen digital platform for Frye, the oldest continuously operated shoe company in the United States. This digital product allows users to browse products in-store as well as products available online. Users would connect their experience from the store to home by sending their favorite items to their mobile for later purchase. With Frye’s first flagship store opening in West coast, San Francisco, this Makerwall digital experience was introduced to shoppers.

My Role : UX / Interactive Design / Art Direction
Agency : The Science Project

Contact me if you want to request to see my process (ux process or design iterations)

RFID Chip Embeded

RFID Chip Embeded

Makerwall allows customers to scan a leather swatch in order to shop styles made only from that specific leather.